E-books selling strategies

You can give your e-book away free, and at the same time provide a link to a fee-based product or service in your e-book. The thing about free e-books is that there are web sites where you can place free e-books. It costs nothing or close to nothing to list your e-book, and because people always love to get something free, the sites generally have web traffic.
On your own web page, you could also offer your e-book as a free bonus when a visitor buys some other product, service, or e-book from your web site.
I’m not a fan of affiliate links, but if you have one or two you feel you want to include, then some have been known to make a buck or two this way. This is sometimes called viral marketing.
Get your e-book listed in online bookstores. The fee may be worth it to make many more potential readers aware of your book.
Here are a few more shameless promotion techniques you can use.
• Add a link to your e-book web site at the bottom of every email you send for any reason.
• Submit your e-book web page to the major search engines. Your hosting service may be able to help you with this, you can purchase Internet marketing software to automatically submit your information to a list of search engines, or you can go to each of your favorite search engines and submit the site yourself.
• Pay for clicks from pay-per-click search engines, so people will more readily see your e-book. In this way, you buy traffic to your site.
• Buy ad space in e-zines or newsletters that are reaching your target readers.
• Create a monthly newsletter, and tout your book in it every month.
• As you build your library, provide links to your other e-books in each of your e-books.
• Use your e-book as a business card. Send it to organizations or businesses where you’d like to be hired as a speaker or teacher.